In this special breakfast we asked two of Maine’s top SEO to come and talk to us about social media and SEO. Kasi Gajtkowski started the morning by explaining to the group what SEO actually was, how it worked and what real time search is. All of this is super important for small businesses to understand. Nicki Hicks followed up with how you can use SEO tools to optimize your social media content and profiles. Both presentations were jam packed with tools we could take home to use and examples. Both presentations are embedded below.
How to Use SEO to Optimize Your Blog and Social Media Updates
Kasi Gajtkowski is the Organic Search Manager at Hall Web Services. Born in Waterville, Maine Kasi Gajtkowski went on to graduate magna cum laude from the University of Southern Maine with a B.A. in Communication in 2001. Upon joining Hall in 2009, she brought her professional experience in market research, customer support, project management and website marketing to Hall’s internet marketing team. Kasi is the leading force behind Hall’s ongoing assessment and adjustment of client websites, and spends her time performing qualitative analysis on search and web analytics data and advising clients on ongoing improvements to their websites. In her free time she spends time with her husband and their two dogs.
You can follow Kasi on Twitter @kasi_marie or read any of her posts on SEO from Hall’s Vision Blog.
Nicki Hicks is a Search Engine Marketer at flyte New Media. Nicki went to flyte after graduating in 2008 with a bachelor’s degree in Business Administration focusing in Marketing and Advertising. Nicki is responsible for helping flyte’s clients increase their online visibility – incorporating Search Engine Optimization (SEO), social media, blogging, and more. By night, you might find Nicki coaching, practicing yoga, playing with her dog, or pretending to be an artist.
Nicki practices what she preaches – she blogs about Search Engine Marketing and Web Marketing tactics that impact SEO at flyte’s Maine SEO Blog. You can also follow Nicki on Twitter – @nickihicks